Develops best practices and

other educational foundations

the association will promote



Integrates new members into SFAA

through engagement in councils

and expanding member benefits



Manages and oversees recruitment

of speakers, panelists, targeted guests

and agenda for the annual conference



Gathers, produces and publishes

content to engage targeted audiences

The Sports Financial Advisors Association
The 2016 International Financial Conference
for Sports and Entertainment

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Register Here
Our vision is to reverse the trend of athletes making fatal financial decisions by cultivating financial literacy as a life skill for student-athletes, active and retired professionals and their families How will you be part of the solution?

Join a Council

Councils comprise our core operating system – they are the means by which we actualize our vision. Look at the councils and their objectives below to decide where you fit in.
Join a council

Become a Sponsor

Reach and engage our members and audience with a virtual presence on our website, on our social media platforms, or live at our annual conference.
Become Sponsor


If you want to be part of the solution but don’t have the time or energy to be an active participant in the campaign, make a donation to help underwrite the cost of the Financial Literacy campaign.


Work sessions and educational seminars for council members; expert speakers and special presentations for student and professional athletes and their friends and family members; exclusive coverage for our journalist partners.
Latest Event

Hi, This is Brandon Lloyd. I played Professional Football for over 10 years.

Outside the Game: Brandon Lloyd is leading the charge for financial literacy

During my career I played across he nation for different teams, I lived in different cities and was never home for more than 6 months. I was either Traveling with the team, at Training Camp, or working on Pre Season Training. Although there was lots of change during my career, I had one constant and that was my Financial Business Manager. Jonathan Miller is a founder and the current president of the SFAA and has been my advisor for over 10 years

I believe in the SFAA’s vision to educate Athletes and their advisors. As a Member of the SFAA, Jonathan was able to develop the resources necessary to help me during my career and also help with my Post Career Planning.

Please JOIN and Support the SFAA in its continued efforts to assist financial advisors to atheletes as well as its goal to build financial literacy programs for Student and Professional Athletes.

I support them and so should you.



Members in the News Section



Nate Diaz says Conor McGregor is ‘lying to himself’ ahead of UFC 202 rematch – MMAjunkie.com

By: Mike Bohn and Ken Hathaway | August 17, 2016 9:00 pm LAS VEGAS – Nate Diaz isn’t very impressed by the spin Conor McGregor has put on the result of their first encounter ahead [...]

In Team USA uniform, Anthony shows dominance – NBA.com

RIO DE JANEIRO — "FIBA Melo" is something else. Put Carmelo Anthony in a USA uniform, have him play the four, let him play off of other NBA stars, and you have the most lethal [...]

Michael Phelps wins 200 butterfly, helps 4×200 free relay team to gold – ESPN

Quinn on Phelps: 'He keeps adding medals' (1:23) ESPN's T.J. Quinn joins SVP to break down the significance of Michael Phelps' achievements upon winning the 20th and 21st gold medals of his career. (1:23) RIO [...]

In the Olympic Pool, Visible Contempt for Proven Drug Cheats – New York Times

In Rio, every time Efimova has raced at the Olympic Aquatics Stadium, she has been booed. King demonstrated her disapproval in another way. After posting the fastest time in qualifying Sunday afternoon, King wagged her [...]

After slow start, business as usual for US women’s basketball vs. Spain – Washington Post

Ho-hum, another huge win. (Shannon Stapleton/Reuters) At one point in the first quarter Monday, Spain actually led the U.S. women’s basketball team in their Group B pool-play game. That’s about the only newsworthy aspect of [...]

A-Rod to play last game Friday, become adviser – ESPN

NEW YORK -- The Yankees announced Sunday that Alex Rodriguez will play his final game in pinstripes Friday, then assume a position as a special adviser and instructor with the team. Following Friday's game, Rodriguez [...]

2015 Conference Sponsors

Morgan Stanley
Superstition Springs
Superstition Springs
Sentinel Rock
Legacy Granchise
Nevada Trust Company
Papa Murphy's
Nothing Bundit Cakes
Excel Sports
Superstition Springs
Legends of Basketball
StarCross Management
The 990 Company
Back Swing Golf Events
Rebound Network
Nick Lowery Youth Foundation
Jonathan Miller
Premier Southwest

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