Our vision is to reverse the trend of athletes making fatal financial decisions by cultivating financial literacy as a life skill for student-athletes, active and retired professionals and their families

How will you be part of the solution?

Councils comprise our core operating system – they are the means by which we actualize our vision. Look at the councils and their objectives below to decide where you fit in.
Reach and engage our members and audience with a virtual presence on our website, on our social media platforms, or live at our annual conference.
If you want to be part of the solution but don’t have the time or energy to be an active participant in the campaign, make a donation to help underwrite the cost of the Financial Literacy campaign.
Work sessions and educational seminars for council members; expert speakers and special presentations for student and professional athletes and their friends and family members; exclusive coverage for our journalist partners.
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Members in the News Section

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Hi, This is Brandon Lloyd. I played Professional Football for over 10 years.

During my career I played across he nation for different teams, I lived in different cities and was never home for more than 6 months.
I was either Traveling with the team, at Training Camp, or working on Pre Season Training. Although there was lots of change during my career, I had one constant and that was my Financial Business Manager.

Jonathan Miller is a founder and the current president of the SFAA and has been my advisor for over 10 years
I believe in the SFAA’s vision to educate Athletes and their advisors. As a Member of the SFAA, Jonathan was able to develop the resources necessary to help me during my career and also help with my Post Career Planning.

Please JOIN and Support the SFAA in its continued efforts to assist financial advisors to atheletes as well as its goal to build financial literacy programs for Student and Professional Athletes.

I support them and so should you.

Outside the Game: Brandon Lloyd is leading the charge for financial literacy

Robert Raiola was featured on Bloomberg TV on January, 23, 2015.

Legality of taxing visiting teams’ players–the jock tax–under fire in Ohio. @SportsTaxMan explains on @BloombergTV:

98% of College Athletes

You dont have to play in the NFL

Other sports’ athletes have troubles transitioning out of playing to the “real” world

Video: Saracens Takes on Life After Professional Sports | OpenMarkets http://fb.me/2THbdp88r

98% of College Athletes dont go pro

Here’s What Happens to the 98% of College Athletes Who Don’t Go Pro by


NYTimes article- Life after NFL

Jonathan Miller@Millerjcpa · Feb 27

John Moffitt Rides Rocky Transition to Life After the N.F.L. http://nyti.ms/1wyzY7L
help others like John http://www.sportsfinancial.org

League of Ledgends helps former athletes transition

League of Legends studio founds program to help retired pro gamers with life after e-sports http://fb.me/6sfaZuHDO

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    Nets flirt with upset until Harden wins it late for Rockets – New York Daily News

Nets flirt with upset until Harden wins it late for Rockets – New York Daily News

NEW YORK DAILY NEWS Friday, February 27, 2015, 10:55 PM Bill Baptist/NBAE/Getty Images James Harden comes through when it matters most for the Rockets to beat the Nets Friday night. ROCKETS 102, NETS 98 There were no head butts or ejections in Friday’s game between the Rockets and Nets. But there was James Harden, the NBA’s leading scorer, who was nearly overshadowed by the once seldom-used rookie Markel Brown until the final 43 seconds, when he came alive. […]

By |February 28th, 2015|Sports News|0 Comments|

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